After connection comes relationship. Polaris proposes retention strategies to maintain relationships with patients through all points of care that enhance adherence and minimise preventable drop-out from trials.
Utilising customer relationship management techniques, we design site motivational programmes and strategies characterised by local cultural understanding and with respect to country-specific ethical perspectives.
Patient retention strategies may include timed printed or electronic communications, reminder systems, ‘clubs’ and appropriate low-cost and health-related aids. Polaris understands the preferences of local ethics committees and proposes culture-sensitive plans to maintain engagement with patients and clinical staff.